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Mission and Core Values
Mission and Values - Xinhui Economic Service

Our mission

Technology reconstructs cultural values, and digitalization connects global civilizations.

As pioneers in the digital culture industry, we are committed to activating traditional cultural resources through technological innovation and building a digital bridge connecting the past and the future. We safeguard the value of cultural assets with the blockchain-based rights confirmation system, empower content creation with artificial intelligence technology, and achieve global cultural data circulation through satellite Internet of Things, thus creating cultural infrastructure for the metaverse era.

Core values

Innovation - led

Adhere to original technological innovation, with annual R & D investment no less than 15% of the revenue. Continuously make breakthroughs in cutting - edge fields such as blockchain, AIGC, and satellite communication. We have formed 42 core patent technology barriers.

Value co - creation

Build an ecological collaborative system of "culture + technology + finance", enable intangible cultural heritage inheritors to obtain continuous income through digital rights confirmation, and have created 120 million yuan in digital copyright revenue for traditional cultural creators in the past three years.

Global perspective

Based in the Hainan Free Trade Port, we have established a cultural digital trade network covering 15 countries, promoted Chinese intangible cultural heritage IPs to enter the international market in the form of NFTs, and achieved an annual cross - border transaction volume of over 300 million yuan.

Responsibility and commitment

Develop the "Cultural Gene Bank" to protect endangered intangible cultural heritage skills, use digital twin technology to permanently preserve 28 traditional crafts, and undertake 3 national - level cultural digital protection projects.

Open collaboration

Establish joint laboratories with 12 top - tier institutions such as Tsinghua University and the Chinese Academy of Sciences, form a think - tank of over 200 experts, and develop an integrated innovation system of "production, education, research and application".

Sustainable growth

Build a circular economy model for cultural digital assets, control the PUE value of the green data center below 1.3, reduce the carbon footprint of digital copyright transactions by 65%, and achieve a win - win situation for social and economic values.

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